AI SEO (GEO)
AI SEO services to get your brand cited in AI search
Our AI SEO services, also known as generative engine optimization (GEO), make your brand and content easy for AI systems to find, understand and cite, so you show up in Google AI Overviews, ChatGPT, Perplexity and the other assistants your buyers now ask.
Your buyers are asking AI. Is it mentioning you?
More and more research starts with a question to an AI assistant, or ends with an AI-generated summary at the top of Google. These answers name a handful of brands and cite a handful of sources. Everyone else is invisible in that moment.
AI systems decide what to include based on what they can find and trust: clear, well-structured content, consistent information about your business across the web, and mentions in sources they already rely on.
AI SEO builds on strong traditional SEO and adds the work that makes your expertise easy for these systems to quote and recommend.
Signs you need AI SEO
- Competitors are named in AI answers about your category and you aren’t
- AI assistants describe your business inaccurately, or not at all
- Your content ranks in search but is never cited in AI Overviews
- Your brand is rarely mentioned on the sites AI tools tend to cite
- Your key pages bury their answers in long blocks of text
- You don’t know how often your brand appears in AI answers
What’s included in our AI SEO services
AI visibility audit
How often and how accurately your brand appears in AI Overviews, ChatGPT, Perplexity and Gemini for the questions your buyers ask.
Answer-ready content
Pages restructured so key answers, definitions, comparisons and facts are clear, concise and easy to quote.
Entity and brand consistency
Accurate, consistent information about your business across your site, profiles and the directories AI systems draw on.
Structured data
Schema markup that spells out who you are, what you offer and who wrote your content.
Mentions and citations
Earning mentions in the publications, reviews and communities that AI tools frequently cite.
Access for AI crawlers
Making sure the crawlers behind AI search can reach and read your content.
Our AI SEO process
01
Benchmark AI visibility
We test the questions your buyers ask across AI platforms and record who gets mentioned and cited.
02
Find the gaps
We compare your content and brand footprint with the sources AI answers rely on.
03
Optimize and earn mentions
We restructure content, strengthen entity signals and pursue the citations that matter.
04
Track share of voice
We re-test regularly and report how your visibility in AI answers changes over time.
How AI SEO relates to traditional SEO
AI SEO doesn’t replace traditional SEO. Google’s AI Overviews draw heavily on pages that already rank well, and other AI assistants use search results and widely cited sources to build their answers. Strong technical foundations, helpful content and authority remain the base.
AI SEO adds a layer on top: clearer answers, consistent facts about your brand and mentions in the places AI systems trust. That combination is what gets a business named in the answer, not just listed below it.
Accuracy matters as much as visibility. If AI assistants describe your services, prices or locations incorrectly, buyers act on that information. Part of our work is making sure the facts about your business are consistent everywhere AI systems look.
What you receive
- An AI visibility benchmark across the major AI platforms
- A prioritized list of pages to restructure
- Rewritten or restructured answer-ready content
- Entity and structured data improvements
- A mentions and citations plan
- A before-and-after AI share-of-voice report
Who our AI SEO services are for
AI SEO is most valuable for businesses whose buyers research before they buy: B2B services, SaaS, professional services, healthcare, finance and considered consumer purchases. These are the categories where people increasingly ask AI assistants for recommendations, comparisons and explanations.
It also matters for brands that already rank well in Google but want to protect that visibility as more searches are answered directly in AI Overviews. The earlier you establish your brand as a trusted source, the harder that position is for competitors to take.
AI SEO FAQs
What is AI SEO or GEO?
AI SEO, also called generative engine optimization (GEO), is the practice of making your brand and content more likely to be mentioned and cited in AI-generated answers, such as Google AI Overviews, ChatGPT and Perplexity.
How is AI SEO different from regular SEO?
Regular SEO focuses on ranking pages in search results. AI SEO focuses on being included and cited in AI answers. They share the same foundations, but AI SEO puts more weight on clear answers, brand consistency and mentions across trusted sources.
Can you guarantee my brand will appear in ChatGPT?
No one can. AI answers vary by question, by user and over time. What we can do is measure your visibility, improve the signals AI systems rely on and show you how your share of mentions changes.
How do you measure AI visibility?
We run a fixed set of the questions your buyers ask across AI platforms on a regular schedule and record which brands are mentioned and which sources are cited, so changes can be tracked over time.
Does structured data help with AI search?
It helps systems understand your business, services and authors clearly, which supports both rich results in Google and accurate descriptions in AI answers. It’s one signal among many, not a shortcut.
Should I block AI crawlers from my site?
If you want to be cited in AI answers, generally no, because blocking them can keep your content out of those answers. Some businesses block certain crawlers for other reasons, and we can help you weigh the trade-offs.
What is an AI Overview?
AI Overviews are AI-generated summaries that Google shows at the top of some search results. They answer the question directly and link to the sources they draw on, which can bring visibility and clicks to the sites that are cited.
How long does AI SEO take to work?
Improvements to content structure and brand consistency can be picked up as soon as AI systems and search engines revisit your pages. Earning mentions on trusted sites takes longer. We measure visibility before and after the work, so you can see which efforts made a difference.
Find out what’s holding your rankings back
Get a free SEO audit with a prioritized action plan. No obligation, and no sales pitch.
Related services
Content SEO
Answer-ready content that AI assistants can quote.
Technical SEO
Make sure search and AI crawlers can reach and render your pages.
Link Building
Earn mentions on the sites AI systems trust and cite.
AI SEO guides
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How to rank in Google AI Overviews: a practical guide
How Google chooses the sources it cites in AI Overviews, and the practical steps that make your pages…